The Project’s programmed activities are:
- Secondary School Event (May 14th):
- Active involvement of approximately 300 students during all sessions, featuring testimonials from professional athletes (CONI).
- A focus on nutritional education: interactive dialogue between culinary students and a famous food blogger.
- Public Awareness Event (May 15th):
- State-of-the-Art Update: Insights from the Lombardy Region Screening Center, the National Screening Observatory, CONI, and Clinical Nutrition/Educational experts.
- Multidisciplinary Talk Show: A high-level discussion involving the Lombardy Region DG Welfare, Federfarma, Scientific Societies (SIED, ESGE, GISCOR, ANOTE), The Bridge Foundation, and Patient Associations.
These initiatives are leveling up with Immersive Augmented Reality System, a revolutionary educational experience for all ages focused on prevention, starting with primary care. Through AR headsets, both kids and adults can take a deep dive into the human colon to see firsthand how it works from exploring the microbiota to watching how different foods impact our bodies and how polyps actually form. It’s an immersive journey like no other, with game with points that indicate correct behavior
We use cutting-edge tech and a language that speaks directly in particular, but not only, to the younger generation, making the vital message of prevention high-impact, visual, and impossible to forget. Ultimately our strategic vision is that this synergistic institutional initiative, the "Lombardy Region Model", will serve as the inception of a structured and permanent collaboration between institutions and Scientific Societies. Furthermore, we aim for to become the foundation of a certified and shareable model reproducible nationwide, focused on enhancing awareness of the national colorectal cancer prevention campaign. Consolidating a consistent and transversal culture of prevention could positively impact the Essential Levels of Care (LEA - Livelli Essenziali di Assistenza), ensure better public health protection, and serve as a fundamental cost-saving strategy. By limiting the risk of undiagnosed disease, this approach yields a significant positive impact on the overall sustainability of the healthcare system.
